Each business is unique, and every stage brings its own kind of excitement. But whether you're building your MVP or already serving thousands of users, one thing stays the same: the cloud can be your greatest advantage, or your Achilles’ heel.
At Labyrinth Labs, we work with startups and scaleups every day. Over the years, we’ve seen the same pitfalls come up again and again. So we’ve distilled three practical insights to help you scale with confidence, sidestep common traps, and use your cloud resources like a pro.
1. Design for Scale: Before You Need It
Growth rarely waits for your infrastructure to catch up. You launch, gain traction, and suddenly your once-smooth system is under pressure. The problem? What worked for your first 100 users probably won’t hold up for 10,000.
The cloud’s pay-as-you-go model gives you agility, but that only pays off if your infrastructure is built to scale. Think serverless (hello, AWS Lambda), think container orchestration (Kubernetes fans, unite), and think scalable architecture from day one. Microservices, load balancers, and stateless components are your best friends here.
Also, don’t wait to monitor your cloud usage. Cloud costs scale as your user base grows—but if you’re not tracking where the spend is coming from, optimization becomes guesswork. Be proactive. Your CFO will thank you.
2. Prioritize your Users: Not Managing Infrastructure
Speed to market is critical. Yet we often see teams losing momentum because one developer is juggling cloud setup, CI/CD pipelines, security, and everything in between.
Your core team should be focused on the product. The infrastructure should be a growth enabler, not a bottleneck. That’s where a trusted cloud partner can make all the difference.
From infrastructure design to migration, cost and performance optimization, scaling, and security, the right partner helps you move faster without burning out your team. Even better? If you choose your partner wisely, much of this support can be funded by a cloud provider. (Yes, really.) So, let the partner do the heavy lifting so your team can keep building what matters.
3. Use Your Resources Wisely: Don’t Pay for What You Can Get for Free
Cash is oxygen for startups. And burning it unnecessarily is a fast track to failure. So why pay for something when you don’t have to? Luckily, major cloud providers like AWS, GCP, or Azure offer startup programs with free credits to help test and build cloud infrastructure (or simply put - to cover your early cloud costs until you start generating profit).
Take the AWS Activate program, for example: it offers up to $100K in credits for eligible startups. That’s potentially two years of cloud infrastructure on the house. Sounds like pretty good support for starting up a business, right?
But here’s the catch - if your cloud setup isn’t optimized early enough, those credits can vanish faster than you expect. And once they’re gone, you could be facing a steep bill. Well-architected design can give you a competitive edge and ensure your precious resources are used effectively, no matter what stage you're in.
TL;DR: Smart Cloud = Faster Growth, Lower Burn
Some challenges are unavoidable. Others? Completely preventable. Cloud isn't just infrastructure, it's your runway, your velocity, your ability to compete. If you're not thinking strategically about how you're building in the cloud, you’re already behind.
Cloud-native doesn’t have to mean complex. With our DevOps know-how, we're here to help you address existing problems and lay a strong foundation for your cloud journey. If you’d like to chat through your architecture, cost strategy, or scaling plans, we’re here for it. Maybe a quick call with our team might be the most impactful 20 minutes of your week.
Let’s talk cloud → Eva Latáková